Historically, the University of Guelph's Black History Month programming was organized and executed through individual organizations' efforts. The campus sought larger engagement with the on-campus community and the Kitchener-Waterloo-Cambridge-Guelph region through a streamlined program strategy.
I developed and executed a proposal to All American Entertainment (AAE), a talent booking agency, to host Angela Davis at the University of Guelph campus as the cornerstone event for the month's programming. I oversaw key steps during project development, including publicity, venue logistics, talent management, volunteer recruitment and training, to welcome over 2,000 attendees (in addition to users joining on the Youtube stream).
